Win the answer before the sale.
Your customers are asking AI who to use before they ever contact you. If you're not in that answer, you never know they were looking. I show you what the answer is right now, how to change it, and whether it brings more customers through the door.
What AI is saying
Real scans from a restaurant and a bar in Spitalfields. Both good at what they do. Both missing from the answers people were actually asking.
Restaurants · Alfi, Spitalfields
Who runs Alfi?
AI was telling people Alfi came from another restaurant's team. It wasn't true.
What changed: That story has gone. ChatGPT now suggests Alfi for weekday lunch and date night in Spitalfields.
Bars · Players Social
Where can I book a birthday in Spitalfields?
AI put Players Social first for games bars, but left it out when people asked where to book a birthday or a private party.
What changed: Their listings now cover birthdays and group bookings. The website pages are next.
When we scanned CAD Wing, a UK defence supplier, AI was telling buyers they were a South Korean company. 72 hours after the fixes went live, it had stopped.
Who this is for
Find the one that sounds like you.
Single-site local businesses
A restaurant, cafe, bar, salon, shop, clinic, trade or local agent with one location. When someone nearby asks AI where to go or who to use, you should be in the answer.
See the local scanFixed prices.
Multi-site hospitality, retail and leisure
Pub groups, restaurant groups, cafe chains and venues with more than one site. When people ask AI where to go, each of your sites should come up with the right details, and not be mixed up with each other.
Growing tech companies
Your buyer is a head of operations, finance or IT with a problem to solve and a shortlist to build. A growing number ask ChatGPT or Gemini which tools to look at, then ask about you by name before they book a demo. If you're missing, or the answer about you is out of date, the demo never gets booked.
B2B suppliers and professional services
Manufacturers, event and hospitality suppliers, specialist contractors, accountants, law firms and consultancies. Your buyer needs someone reliable, asks AI who to shortlist, then checks each name before getting in touch. If AI leaves you out or describes you wrongly, you don't get the call and never find out why.
For multi-site, tech and B2B, I show you what AI tells your buyers when they search and when they check you out, what's wrong or missing, and where it's coming from. Then we fix it together and track what changes. Work is quoted to scope.
Looking for better candidates rather than more customers? See Better Talent.
What clients say
"We'd been putting content out there and assuming it was working. The scan showed us exactly where it wasn't and why, down to specific page titles and platforms I hadn't thought to look at."
Ben
Owner, Alfi
"If the world of SEO left people feeling confused, AI is a whole other level. Gander Brand manages to make it seem not overwhelming, which is a comfort to business owners."
Alba Harden
Brand Manager, Alfi and Players Social
See what AI tells your customers.
Free, no commitment. If there's nothing worth fixing, I'll tell you.