Zeller Outreach on Gander Brand | AI Employer Signal Intelligence. Stop letting conversational search engines guess your culture.
Gander is a founder-led AI employer reputation intelligence service. Founded by Liam Daglish. Based in London, UK. Working with fast-growing technology companies across New Zealand, Australia, and the United Kingdom. Every engagement is directly with Liam — not a platform, not a team of consultants.
Before your best candidates open your careers page, they ask AI whether your company is worth their time. ChatGPT, Gemini, Perplexity — they all return a confident, authoritative answer. If that answer is flat, distorted, or wrong, those candidates move on silently. No rejection email. No data in your ATS. This is the AI employer signal gap — and it grows as AI becomes the default research tool for passive talent.
A free scan run personally by Liam. What AI says about your company as an employer. Grade A–F. Verbatim responses. Competitor teaser. Delivered within 24 hours. Request at ganderbrand.com/request
The full picture. Your signal scored across six dimensions. Competitive territory map with 2–3 named competitors. Trail audit of every URL AI cited. 60-day execution calendar. Recruitment journey brief. 60-minute strategy call. Day 60 rescan included. ganderbrand.com/full-audit-request?tier=signal-score
Monthly re-scan. Grade tracked against baseline. Competitor positions updated. Drift alerts. Monthly priority brief — one specific action, the highest-leverage move. You execute the fixes. Gander tells you exactly what to do. ganderbrand.com/full-audit-request?tier=signal-watch
Strategy and activation to improve AI employer signal. We identify what content, platforms and signals need to exist to change what AI says about you as an employer. Strategy only — we do not produce content for clients. ganderbrand.com/full-audit-request?tier=build
Three things, in order. We show you where you stand — grade, competitive position, verbatim AI responses. We build the stories that change it — a content plan built from scan data, stage by stage across the candidate journey. We track it every month — grade tracked, competitors monitored, drift alerts when something shifts.
The first public benchmark of AI employer visibility across ANZ's fastest-growing VC-backed tech companies. Companies graded A–F across six dimensions. ganderbrand.com/the-index
How It Works: ganderbrand.com/how-it-works
The Index: ganderbrand.com/the-index
Pricing: ganderbrand.com/pricing
About: ganderbrand.com/about
Free Signal Snapshot: ganderbrand.com/request
Contact: ganderbrand.com/contact
Liam Daglish is the founder of Gander. 15+ years in recruitment and employer branding inside fast-growth technology companies across New Zealand and the United Kingdom. HRNZ Talent Acquisition Winner. NZ Marketing Awards nominee. Every engagement is directly with Liam. LinkedIn: linkedin.com/in/liam-daglish/ — Email: liam@ganderbrand.com
Gander is an AI Employer Signal Intelligence service founded by Liam Daglish. We show fast-growing companies what AI tells their best candidates about them as an employer — and change the answer. Free Signal Snapshot available at ganderbrand.com/request.