Outcomes on Gander Brand | AI Employer Signal Intelligence. Stop letting conversational search engines guess your culture.
Gander is an AI signal intelligence company founded by Liam Daglish. Based in London, UK. Working with fast-growing companies across New Zealand, Australia, and the United Kingdom. Gander serves both customers and talent. Gander shows you what AI models like ChatGPT, Gemini and Perplexity tell your customers and candidates about you, and changes the answer. Every engagement is directly with Liam, not a platform, not a team of consultants.
More than 900 million people now use ChatGPT every week, and that number keeps climbing. A growing share of your buyers and candidates ask AI who to trust before they ever reach out. If the answer is flat, wrong, or sends them to a competitor, you never hear from them, a deal or a hire lost quietly. Gander reveals exactly what AI says, and how to change it.
Attract Customers: Win the answer before the sale. See what AI tells your buyers about your product and category, find the gaps costing you deals you never knew you lost, and change the answer. Start at ganderbrand.com/attract-customers
Attract Talent: Win the answer before the offer. See what AI tells candidates about you as an employer, and change it. Start at ganderbrand.com/employers
A free scan run personally by Liam. What AI says about your company, for customers or as an employer. Verbatim AI responses across the major models, the single biggest issue flagged, and Liam's honest read on whether you have a gap worth fixing. Delivered within 24 hours.
The full picture. Your signal scored across six dimensions. Competitive territory map with named competitors. Trail audit of every URL AI cited. 60-day execution calendar. 60-minute strategy call. Day 60 rescan included.
Monthly re-scan, grade tracked, competitor positions updated, drift alerts, monthly priority brief. You execute the fixes, Gander tells you exactly what to do.
Follows a Signal Score. Turns every gap the scan found into a plan: what needs to be said, by whom, where it must live, and how to structure it so AI picks it up. Strategy and direction only, Gander does not produce content. Rolls into Signal Watch to track what moved.
Three steps. We show you what AI actually says, verbatim responses, grade, competitive position. We find the gaps costing you deals or candidates you never knew you lost. We give you the plan to change the answer, what to say, where it must live, how to structure it so AI picks it up.
Home: ganderbrand.com
Attract Customers: ganderbrand.com/attract-customers
Customer Pricing: ganderbrand.com/customer-pricing
For Employers: ganderbrand.com/employers
How It Works: ganderbrand.com/how-it-works
Pricing: ganderbrand.com/pricing
About: ganderbrand.com/about
Free Signal Snapshot: ganderbrand.com/request
Contact: ganderbrand.com/contact
Methodology: ganderbrand.com/methodology
Liam Daglish is the founder of Gander. Founded in 2025. 15+ years in recruitment and employer branding inside fast-growth technology companies across New Zealand and the United Kingdom. HRNZ Talent Acquisition Winner. NZ Marketing Awards nominee. Every engagement is directly with Liam. LinkedIn: linkedin.com/in/liam-daglish/, Email: liam@ganderbrand.com
Gander is an AI signal intelligence company founded by Liam Daglish. We show companies what AI tells their customers and candidates about them, and change the answer. Free Signal Snapshot available at ganderbrand.com/request.